At Engineering Communications we want to help you improve the quality of your writing whether we do it or not.

We do not have the time to write everything for everyone so we are happy to share some of our secrets.

Here are a few tips to use when writing your next article, report or press release.

8) Try and find your writing “voice”- your individual style that reflects your personality. Try and write as you would speak so that if someone walks through your door after reading your writing they can recognise you.

Some people get too technical with their writing and appear cold when in reality they are quite friendly and chatty. Decide if you want to be an authority, an advisor or a friend to your audience?

There are different styles and terminology to use for different occasions. You don’t want to use difficult technical terms to explain concepts to new customers and you don’t want to make simple explanations when you are dealing with industry experts.

Run your writing past your friends or colleagues to see if they think you wrote it or not. They are probably the best judge of both you and your writing style.

We hope you found this tip useful. If you would like to subscribe to a monthly series of more writing tips please click here.

If you would like us to critique your work we are happy to do it for you. Send it to us and we will either revise it for you or suggest changes to sharpen it up. We charge in 10 minute blocks and can provide one invoice for all the work you send us over a month.

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